Graft
Hi-vis cinematic video with a quote builder, ideal for busy roofing contractors with scaffolding and crews working across several jobs.
KEYSTONE · WEBSITE FOR ROOFERS
Keystone: a dark editorial website for premium roofers
Keystone brings a dark, magazine-like layout and an estimate tool to roofing. It suits roofers doing natural slate, standing seam metal and high-end new-build roofs. The tone is quiet and confident, aimed at clients who choose on quality.
- Free website
- £5 a month hosting
- Live in 24 hours
- See it before you pay
THE LOOK
How Keystone looks
Near-black backgrounds, a fine serif headline with gold italics, and chapter-numbered sections. Portfolio photos start in black and white and turn to colour on hover, which suits close-ups of slate coursing and metal seams. Near the top, a single line in your own words sets out what you stand for. Margins are wide and nothing is rushed. It shows a roofer who sweats the details.
ON THE PAGE
What’s on it
The work
Guide prices for slate, metal and specialist roofing, per job or per square metre as you prefer, with a written quote after a visit.
Shape your estimate
Choose the job and scope, set how many, such as rooflights or dormers, and send the request.
The process
A visit, an itemised quote, and careful work with the site cleared at the end of each day.
Portfolio
Your finest roofs, shown big, from slate valleys to zinc dormers.
In their words
Room for a single long review from a client, in their own words.
Your services, prices, area, opening hours and photos replace the sample wording. Every design also has click-to-call, a WhatsApp button, your social links and up to 3 extra pages.
IS IT FOR YOU?
Who it suits
Keystone suits specialist roofers working for architects, self-builders and owners of high-value homes, where materials like natural slate, zinc and copper are chosen with care. It presents fewer, better jobs rather than a long list of repairs.
For volume repair work, Trueline or Callout are a closer match, as they put prices and phone numbers first.
PRICE
Free website. £5 a month.
The Keystone design costs nothing to set up. Hosting is £5 a month, and extras like online booking or your own domain are optional. See every price
QUESTIONS
Questions about Keystone
Can the estimate tool price per rooflight?
Yes. It multiplies your guide price by the quantity chosen, and the firm figure follows once you’ve inspected the roof.
Can I show the planning check?
Yes. Roofing sites can show the free planning check, useful when slate, rooflights or dormers might need consent.
Can I swap the black and white photos?
Yes. Any photo can be replaced with your own; they show in black and white and turn to colour when hovered.
MORE DESIGNS
Other designs for roofers
Level
Blueprint spec-sheet styling with a visit booker, suiting roofers who survey every roof before quoting and want those surveys booked online.
Callout
A 24/7 emergency layout for roofers who answer storm damage, leaks and emergency tarping when the weather turns.
Ridgeline
Slate and terracotta with arched windows, almost made for roofers, and especially good for heritage slating, clay tiles and leadwork.
Trueline
A Swiss-style grid with a service picker, a tidy way to present everything from gutter clearing to full re-roofs.
Toolbox
Colour-coded services with a job list, handy for roofing firms that also do fascias, soffits, guttering and chimney work.
Fettle
A calm magazine look with a quote wizard, for the local roofer whose customers want straightforward advice without pressure.
Talk to a real person.
Not sure which design suits you, or what you need? Call or WhatsApp us and we’ll help you choose.