Graft
Hi-vis cinematic video with a quote builder, ideal for busy roofing contractors with scaffolding and crews working across several jobs.
FETTLE · WEBSITE FOR ROOFERS
Fettle is a soft, friendly design with a four-step quote wizard. It suits the local roofer whose customers want straightforward advice without pressure.


THE LOOK
Pale sage, deep green and a gentle serif headline over three rounded photos. There’s plenty of space and no hard sell, and it reads more like a lifestyle magazine than a trade site. After stories of doorstep roofers, a calm website that lets customers ask a question on their own terms goes a long way.
ON THE PAGE
Your services with starting prices, and a line that every job begins with a visit and a written price.
Pick the job, its size and the timing, then review a brief with a guide price before sending.
A free visit, a clear quote, and careful work that protects the home and leaves it clean.
Your roofs, with one large feature photo and smaller ones beside it.
Real reviews from local customers.
FAQs and the towns you cover.
Your services, prices, area, opening hours and photos replace the sample wording. Every design also has click-to-call, a WhatsApp button, your social links and up to 3 extra pages.
IS IT FOR YOU?
Fettle suits sole-trader roofers and small teams doing repairs, gutter work, small flat roofs and porch roofs for local homeowners. It’s especially good for older customers who feel pressured by pushy sales. The wizard lets people describe a problem in plain words, even if they don’t know a valley from a verge.
For storm call-outs, choose Callout. For a bigger contractor look, Graft.
PRICE
The Fettle design costs nothing to set up. Hosting is £5 a month, and extras like online booking or your own domain are optional. See every price
QUESTIONS
Yes, once you switch on online booking for £10 a month. SMS reminders can be added for £2.50 a month so nobody misses the visit.
Yes. You get up to three extra pages written by AI from what you tell us, such as when a chimney needs repointing or rebuilding.
Then tell us, and the free visit wording will be changed to match. Your services, prices and wording all come from your answers.
MORE DESIGNS
Hi-vis cinematic video with a quote builder, ideal for busy roofing contractors with scaffolding and crews working across several jobs.
Blueprint spec-sheet styling with a visit booker, suiting roofers who survey every roof before quoting and want those surveys booked online.
A 24/7 emergency layout for roofers who answer storm damage, leaks and emergency tarping when the weather turns.
Slate and terracotta with arched windows, almost made for roofers, and especially good for heritage slating, clay tiles and leadwork.
A Swiss-style grid with a service picker, a tidy way to present everything from gutter clearing to full re-roofs.
Colour-coded services with a job list, handy for roofing firms that also do fascias, soffits, guttering and chimney work.
Dark stone editorial with an estimate tool, aimed at firms doing natural slate, standing seam metal and high-end new-build roofs.
Not sure which design suits you, or what you need? Call or WhatsApp us and we’ll help you choose.